Question 1

What is the WhatsApp Business API?

Accepted Answer

It is Meta's platform for medium and large businesses to message customers on WhatsApp at scale. Unlike the WhatsApp Business app, it supports many agents on one number, chatbots, template broadcasts and integrations with your other systems. Replyza connects to it through the official Cloud API.

Question 2

Can I use my existing business number?

Accepted Answer

Yes. A number already on the WhatsApp Business app can usually be connected with Meta's coexistence option, so you keep the app and add the API. Otherwise the number is moved fully to the API. Landlines and new SIMs also work.

Question 3

What is the 24-hour customer service window?

Accepted Answer

When a customer messages you, a 24-hour window opens. Inside it you can reply freely with any message. Outside it you can only start a conversation with a template Meta has approved. Replyza shows the window timer on every chat and switches the composer to templates when it closes.

Question 4

How does pricing work?

Accepted Answer

You pay a Replyza plan fee, and Meta bills its WhatsApp message fees directly to the payment method on your WhatsApp Business Account. Meta charges per delivered template message, with rates by country and category (marketing, utility, authentication). Service replies inside the 24-hour window are free. We add no markup.

Question 5

Can you get us the green tick?

Accepted Answer

The green badge (Official Business Account) is granted by Meta, not by any provider. We help you prepare and submit the request, including business verification and press coverage links, but approval is Meta's decision.

Question 6

Can we switch from another provider without losing our number?

Accepted Answer

Yes. Meta's phone number migration moves your number to a new provider. Display name, quality rating, messaging limits and approved templates can carry over. Most switches finish the same day.

Question 7

Where is our data stored and who can see it?

Accepted Answer

Message data is encrypted in transit and at rest. You control retention periods, who sees which inbox, and you can export or delete contact data on request. Enterprise plans can choose a data region.